Session Abstract

While scalable video coding became a ratified ITU recommendation (H.264 annex G) in 2007, the impact of the compression technology on the visual collaboration and videoconferencing market has been limited. By the end of 2011, only one company has introduced a videoconferencing system that is totally SVC based, although not totally ITU-compliant, while one other has introduced a solution that can support some SVC functions, and the two largest players in the industry have pre-announced solutions that have SVC characteristics, but none of these are shipping. This presentation will discuss what SVC is and is not, what its potential benefits might be, and how the different vendors are addressing the coming days of SVC with both a marketing assault as well as technical developments.